Once registered, the design is accorded protection initially for 10 years from the date of registration, but in case where a claim to priority has been allowed the duration of 10 years starts from the priority date.
The initial period of registration may be further extended for 5 years on an application made to the Controller of Designs before the expiry of the initial period. The design holder may also make an application for extension as soon as the design in registered.
As per Section 2(d) of The Indian Design Act, 2000, “design” means the shape, configuration, pattern, ornament or composition of lines or colours applied to an article, whether in two or three dimensional, or in both forms by any industrial process or means, whether manual, mechanical or chemical, separate or combined.
Object of the Designs Act to protect new or original designs so created to be applied or applicable to particular article to be manufactured by Industrial Process or means.
Sometimes purchase of articles for use is influenced not only by their practical efficiency but also by their appearance.
The important purpose of design Registration is to see that the artisan, creator, originator of a design having aesthetic look is not deprived of his bonafide reward by others applying it to their goods.